Worked on Product Descriptions for the following CPG’s for ThriveMarket.com.
Tag: SEO copywriter
Client: The Academy Awards (AMPAS, or “The Oscars”)
Role: Sr. Copywriter / Creative Consultant
Assignments: Write a wide range of copy for various marketing initiatives, including overall branding, social media, video (TV and digital), and write the weekly newsletter (see samples below). In 2019-20, helped ideate and launch A.frame, the Academy Award’s ‘Guide to Movies.’ A.frame provides stories written by Hollywood filmmakers as well as other movie and industry news. I oversee all SEO activity, as well as overseeing content creation, editing, and overall site UI/UX.
2021 Oscars In Memoriam (Landing Page)
Client: GOBankingRates.com is a personal finance news and information website.
Role: SEO copywriter
Assignment: I researched, curated, and edited dozens of finance and sports-related content — all optimized for organic SEO traffic and elite SERP ranking.
Client: Sam’s Club has wholesale prices for everything. In this case, batteries. Big batteries.
Role: Jr. Copywriter
Assignment: Relabel the entire battery center for Sam’s Club official online battery database. I worked with AD and programmers to build, develop, and refine the entire Sam’s Club online battery store.