Client: The Academy Awards (AMPAS, or “The Oscars”)
Role: Sr. Copywriter / Creative Consultant
Assignments: Write a wide range of copy for various marketing initiatives, including overall branding, social media, video (TV and digital), and write the weekly newsletter (see samples below). In 2019-20, helped ideate and launch A.frame, the Academy Award’s ‘Guide to Movies.’ A.frame provides stories written by Hollywood filmmakers as well as other movie and industry news. I oversee all SEO activity, as well as overseeing content creation, editing, and overall site UI/UX.
SEO Copywriting
2021 Oscars In Memoriam (Landing Page)
Movies that Inspired Once Upon a Time in Hollywood
Which EDM Producers Created Movie Scores?
How to Turn Your Airpods Into a Movie Theater
9 Big Video Game Movies
Newsletter Copywriting
Keegan Goudie, Copywriter 